More women are opting against saying "I Do" to changing their last names.
According to a new analysis by the New York Times, about 30-percent of women in recent years have decided to keep their maiden names in some way after getting married.
The analysis finds about 20-percent keep their last name in full while 10-percent have opted to hyphenate their two names.
Women most likely to keep their names are high-income urban women.
According to the newspaper, not every woman opts to keep her surname in the name of gender equality,
A main reason, women have admitted is so that it might be easier to find them on social media.