The appeal will launch with the "Our Friends in Texas" public service announcement which will air for the first time on Thursday night and will continue with additional support and promotion from the NFL. A second PSA that addresses both hurricanes will launch over the weekend. A website for online donations is now live at OneAmericaAppeal.org .
The former presidents were inspired to come together to lend their support to the people and communities affected and to the first responders, organizations, volunteers and neighbors who have been providing assistance to victims of Hurricane Harvey. Harvey has already displaced more than one million people and caused an estimated $180 billion in damages over its 300-mile path of destruction.