How tariffs are impacting the bourbon industry

On “The Final 5,” Jim Lokay spoke with journalist and Kentucky bourbon expert Claudia Coffey about how tariffs and shifting consumer habits are squeezing the spirits industry, with some U.S. products even getting pulled from shelves in Canada. Coffey warned of a potential “bourbon bust,” pointing to oversupply from the pandemic era, softer demand, and added costs in the supply chain, while noting the industry may pivot toward new products and broader distribution to stay competitive.