Who's switching to Threads over Twitter?
Meta's Twitter competitor Threads has racked up well over 100 million new users in its first full week. But who exactly is making the switch? New research from Ipsos suggests the motivations for Threads users differ from Twitter. Cliff Young breaks down the numbers with Jim, plus has insight on whom Americans are pulling for in the rumored MMA fight between Meta's Mark Zuckerberg and Twitter's Elon Musk.
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Who's switching to Threads over Twitter?
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