Target's website was down due to heavy traffic on Cyber Monday.
Shoppers looking for bargains on http://www.target.com/ were greeted with an error message: "So sorry, but high traffic's causing delays. If you wouldn't mind holding, we'll refresh automatically & get things going ASAP."
Target representatives did not immediately respond to a request for comment.
In what Target has called its "Biggest, Boldest Plans" for Cyber Monday, the retailer is offering 15 percent discounts on almost all items on Target.com.